For 2011, France exported 2,16 million hectoliters of it’s obvious that Bordeaux (+ 22% compared with 2010), whether 288 million bottles with a value of 1,97 billion euros (an increase of 30%). This is the first time since 2003, when exports reached 2,02 million hectoliters, that Bordeaux wines again exceeded the export bar 2 million hectoliters. The last record for the export value back to the year 2008 with 1,7 billion.
Cumulation of sales in France and abroad, sales of Bordeaux wines rose to 5,45 million hectoliters (+8%) a value of 3,9 billion (+16%).
The French market alone accounts 63% Sales, whose 43% in supermarkets and hypermarkets (GMS) and 46% poand Chapoutier other distribution channels (websites, wine shops, direct sales to individuals, restoration) and 11% for hard discount.
Durant les foires aux vins de l’automne 2011, Bordeaux wines have remained a key driver of transactions, with 22,2 million bottles sold for a turnover of nearly 180 million, up 15% compared to last year.
With nearly 980.000 hl shipped 2011, the resumption of shipments from Bordeaux to countries of the European Union, began in 2010, was confirmed in 2011, according to the CIVB. Germany (275.000 hl), Belgium (241.000 hl) and the United Kingdom (222.000 hl) are among the main European customers.
In countries outside Europe, exports bordeaux cross for the first time the billion euros and one million hectoliters, Note the CIVB. The most dramatic increases logically focus on the Asian region, China leading, by volume with 436.000 hl (+91%) as turnover with 334 million (+103%).
The finest wines are sold Hong Kong, Instead leader in value in the Asian market with a turnover of 350 million for a volume of 100.000 hl.
A figure epitomizes the strong sales of Bordeaux : 24 Bordeaux bottles are purchased every second in the world !
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